At the beginning of the rise of the Information Age (sometimes referred to as Internet Age) of the 2000s, pressrelations – originally operator of an online press portal – was the first service provider specializing in online monitoring in Germany. As a fully digitally operating media monitoring company we always strived to offer our customers the best service in the sector, thus enabling them to quickly access their media response in a well-arranged, browser-supported form.
Over the years, we added further media types such as digital print clippings, TV and radio broadcasts and social media posts to our product portfolio and offered media response analysis services.
About 15 years experience in the market
Since the autumn of 2015, pressrelations is the only service provider on the German market to offer an integrated distribution solution that covers the entire workflow ranging from the distribution of publications to the controlling of our customers’ media response.
2015 has been the year of the relaunch. The launch the new concept for our monitoring and analysis portal NewsRadar® was initiated by the development of the Influencer Management module in a new development process involving all devices, focusing on user experience and maximum performance
2013: pressrelations started offering media monitoring services via app. The app-based solution offers authorized users quick access to media review, news and numerous functions for individual storage or further processing of the most relevant news pieces.
2011: pressrelations’ software development team integrates the Influencer Mapping function in NewsRadar® 2.0 – an application that was subsequently awarded the German Prize for Online Communication.
2009 was the year of the market launch of NewsRadar® 2.0. The new portal has been extended by many visualization options and meets the ever changing demands of our users.
2005: pressrelations is the first company to launch an integrated, Internet-based portal solution for the management and editing of media monitoring and media analysis results featuring a comfortable press review application on the market: NewsRadar®.
2001 Foundation of pressrelations as an owner-managed limited liability company according to German corporate law (GmbH) based in Dusseldorf.